Level All / VP, Head of Editorial / Jan-Aug 2022
Core member of the EdTech leadership team developing a content-driven app for high school students and their families with personalized support to succeed in college, career, and life. Product launching 2023.
Led 30+ person team, developed brand voice, and created an operations workflow to transform academic research into thousands of pieces of engaging content, including articles, interviews, infographics, podcasts, and videos. Lead extensive user content testing and partnered with the head of product to redesign the Level All app and user journey.
A+E Networks / Senior Director, Multiplatform Group / 2018-2021
As a leader within A+E Networks multiplatform group, I developed new series and business opportunities for their premium cable networks, SVOD products, brand sponsors, licensing partners, and OTT platforms.
Built a $15M business around primetime, shortform series on A&E and the History channel. Created series voice and look, leading editorial teams producing 200+ episodes annually. Teamed with sales to tailor content for top partners, including VW and T-Mobile. Used analytics to inform series development with marketing and programming teams.
Quoted Studios / Founder / 2012-2018
Founded a production company that partnered with PBS, major brands, media partners, and institutions, transforming archival interviews with cultural icons into video series, podcasts, and live installations.
Directed a team of producers, animators, media partners, and journalists to create the award-winning, 100-episode Blank on Blank animated series viewed on YouTube over 40 million times.
Led series’ marketing and social media efforts, managed budgets and legal affairs, and brokered licensing and distribution deals with TV networks, institutions, and airlines.
Served as face of the organization, speaking at conferences and to national media outlets.
Designed and created series content destination, Blankonblank.org. Website featured multimedia content, regular newsletter, social content and blog posts to support series and expand viewer experience.
ABC News / Senior Producer / 2009-2012
As an expert on politics, legal issues and global affairs, was lead producer for Diane Sawyer, Robin Roberts, and George Stephanopoulos.
MSNBC / Producer / 2006-2009
Developed show format for primetime news shows (Rachel Maddow, Dan Abrams).
Produced extended interviews segments with top politicians and newsmakers.
Newsweek / Reporter / 2003-2006